Holland at Home now also fastest growing e-commerce business in the Netherlands


Holland at Home has won the coveted Bronze FD Gazellen Award in the Netherlands. In addition, the online supermarket catering for Dutch people living abroad is the fastest growing e-commerce company in the Netherlands. During the last eight years, Holland at Home has blossomed from a small, family run business into a million euro company that has witnessed a tenfold increase in turnover in just three years.


This year marks the tenth anniversary of the so-called Financieele Dagblad Gazellen Awards: a celebrated accolade for the fastest growing businesses in the Netherlands. It is therefore with great pride that Holland at Home accepts the Bronze Gazelle, particularly as the Dutch company was awarded the Silver Gazelle for the North-Holland region only last month.


From humble beginnings

Until recently Holland at Home was a small, family-run business, however, the online supermarket now boasts a small team of dedicated employees based in an office on the Keizersgracht in Amsterdam. Founder and owner of Holland at Home, Chrystal van Goor den Oosterlingh, maintains: "Being recognised as the fastest growing business within the e-commerce sector, proves that the remarkable growth experienced at Holland at Home has not gone unnoticed. We feel extremely honoured and regard this extraordinary achievement as additional motivation for putting quality Dutch products firmly on the international map!"


About Holland at Home

Holland at Home was conceived around a German kitchen table while the owner was herself living as an expat in Germany. Chrystal missed her Dutch chocolate sprinkles and peanut butter so much that she realised there must be more Dutch people searching for their favourite Dutch products abroad.


Holland-at-Home.com was launched upon her return to the Netherlands, in May 2005. Since then the company has matured into a multilingual webshop where Dutch people, as well as all those who love Dutch food, can shop from more than 5000 products, including famous Dutch brands such as Calvé, De Ruijter, Unox and during Christmas, treasured seasonal products such as stollen and oliebollen. Indeed, it is anticipated that more than 30.000 families will order from Holland at Home this year alone.


About the FD Gazellen Awards

On 11th December 2013, the annual ceremony of the FD Gazellen Awards, an extremely prestigious award for Dutch businesses nationwide, was held for the tenth consecutive time. Holland at Home is thrilled to have come third overall and to be ranked as the number one fastest growing e-commerce company in the Netherlands.

To be eligible to compete for these esteemed awards, companies must satisfy strict criteria over a period of three years. These include tough requirements relating to turnover and financial health, in addition to a proven sales growth of at least 20% within three years, without any losses.






Note to editors:

For more information, interviews or images please contact the Holland at Home Managing Director, Lars Heugel, on  Lars@holland-at-home.com